MECCA Bingo Bridgwater has announced the launch of its Christmas appeal this week.

The campaign - 'Everyone Deserves a Christmas' - aims to bring some festive cheer to those who may be struggling this winter.

Each of the 76 Mecca Bingo clubs across the UK are supporting a local registered charity with a target to provide at least 50 hampers valued at £50 each, which will be distributed to local families.

Mecca Bingo Bridgwater is raising money for Trussell Trust: Bridgwater Foodbank, a charity which provides three days’ nutritionally balanced emergency food and support to local people who are referred to them in crisis.

Mecca is encouraging customers and local businesses to come together as a community to donate food and drink that will remain fresh throughout the Christmas period (i.e. canned or packaged goods) and unopened toiletries, as well as monetary contributions, for the cause. will also be launching a number of special Christmas Charity online games, with all profits going towards the Everyone Deserves a Christmas appeal.

Holly Cattell, General Manager at Mecca Bridgwater, said: “We’re delighted to be launching Mecca’s Everyone Deserves a Christmas campaign and to be bringing a little festive cheer to those most in need. It’s been a year unlike any other, so we’re thrilled to continue to give something back to our community and will be incredibly grateful for any donations our loyal customers and supportive locals are able to make.”

During the first lockdown earlier this year, the Mecca team volunteered their time to connect with customers and help those in need.

Clubs across the country prepared and delivered more than 50,000 meals to local communities, emergency workers, care homes and charities, with more activity happening during the current lockdown.

Now, with Christmas around the corner, Mecca is building on this work and reaching out to its community of players, aiming to bring everyone together to support those who need it most.

To donate to Mecca Bridgwater’s chosen charity search for Mecca Bingo Bridgwater on Facebook.