A NEW campaign is being launched to encourage both increased bus use, and to encourage companies to provide more services.

The new campaign, Bus It!, was initially formed at the February meeting of Bridgwater Town Council’s Transport Forum last week.

The aim is to enable all section of the community to travel to work, school, the shops or into town for leisure, without having to rely on private transport.

Glen Burrows, chairman of the Bridgwater Transport Forum, said: “The only way to guarantee bus services, under the current de-regulated system, is to use them!

“Bus It! aims to work constructively with bus companies to persuade them to supply vital routes, but also to persuade people to leave their cars at home and support local buses.”

Ms Burrows said a bus link between Bridgwater Rail Station and the town centre, as well as a late night bus service from Taunton to Bridgwater are two priorities, but there are many other routes which need development.

The first public meeting of Bus It! will take place on Tuesday, April 7 at 4pm in Bridgwater Town Hall, and anyone interested is welcome to attend.