BRIDGWATER and Somerset MP Ian Liddell-Grainger is ditching the blue and donning the pink for the Breast Cancer Campaign’s flagship fundraiser, ‘wear it pink’ day.

The conservative MP will be showing his support for the charity, who are raising money to fund lifesaving research, by wearing something pink on Friday October 24.

Mr Liddell-Grainger said it was a tragedy that more than 50,000 women and around 350 men were diagnosed with breast cancer every year in the UK.

He continued: “Sadly, 12,000 women and 80 men die from this disease each year." 

“This is why we need to support Breast Cancer Campaign’s fundraising efforts to support world-class breast cancer research that saves and improves lives, giving people quicker diagnoses and more effective treatments. "

The theme of this year’s event is to ‘look good, do good’ in support of breast cancer research and on Friday October 24 people across the country will be asked to come together to find fun and stylish ways to wear pink in the office, at home or at school.

For more information or to register for wear it pink and receive your fundraising pack visit www.wearitpink.org.