5:37pm Tuesday 31st August 2010
By Rory McKeown
Bridgwater Carnival organisers are launching a nationwide campaign to promote the event, targeting tourism hotspots across the country with free promotional DVDs.
The carnival's new logo will also be used on a host of souvenirs, from pin badges to hats, polo shirts to key rings, and will once again grace flags around the town.
Organisers are also celebrating after Bridgwater firm Gerber Juice confirmed its continued sponsorship of the event.
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